Move more freightwith the team you have.

Quote, cover, move, and collect on one load record, with the agent in every step and the margin in view from the first email.

Loads9
In flight5$8,890 sell
Open quotes1$640 quoted
Uncovered2First pickup Thu 7 AM
Margin today$600$40016.5% on 2 loads

3 more loads

What changes with Trace for Brokers

Worked out from the sample work on this page and from how the agent runs. Your results depend on your freight and your settings.

30

offers ranked from one posting

From boards, email, calls and texts

16.3%

margin on the sample load

$2,450 sold, $2,050 paid, over the 12% floor

23%

of offers held back on insurance

7 of 30, kept off the shortlist

AI agent

01 / 04

One agent.Every step.

The same record from the first email to the paid invoice, with what the agent did and the context it used at every stage.

One load, one record. Pick a stage to see what the agent did.Sample load

Aldermoor Supply WAL-2482Montreal → Boston · FTL
Delivered

The agent priced Aldermoor's email and drafted the quote. You approved it.

PricingFTL · 310 mi · 22 palletsAccepted
Market rate
$2,3905-day average
Your lane history
$2,420Last 8 loads
Estimated carrier cost
$2,050
Target margin
16%
Quoted$2,450USD, all-in
Email requestMon 1:58 PM
Truck needed: Montreal to Boston, WednesdayHi team, we need a van Wednesday morning. 22 pallets, about 38,500 lb. Delivery is by appointment. Can you send a rate today?
SentMon 2:14 PM
Hi Aldermoor team, $2,450 all-in for Wednesday's van, Montreal to Boston. We'll book the delivery appointment and send tracking once the driver checks in.
Accepted by Aldermoor at 3:02 PM
  • The inbox works itself

    Requests are read, priced, and drafted before a rep opens them.

  • Covered after hours

    The agent keeps working the boards overnight.

  • You approve what binds

    Bookings and rate confirmations wait for a person.

Carrier sourcing

02 / 04

Post once.The market answers in one table.

One posting reaches every board and every carrier who runs the lane, and every answer comes back ranked.

One posting for WAL-2482. Every answer ranked and vetted.Sample load

Offers for WAL-2482Aldermoor Supply · Montreal → Boston · FTL · Wed 7 AM
Offers30Target$2,100Best vetted$2,050Margin$400
DATPosted · 14 viewsTruckstopPosted · 9 viewsLoadlinkPosted · 5 views123LoadboardPosted · 4 views125 reached100 emails · 25 calls
30 offers rankedBy rate, record on this lane, and vettingRanked
CarrierOfferOn time hereRatingVettingVia
Ridgeway Transport$2,05012 of 12VettedDAT
Tri-Line Express$2,1207 of 7VettedTruckstop
Cobalt Carriers$1,9902 of 3VettedCall
11Ran the lane before$2,140+Seen hereVettedEmail, 3 boards
9New to this lane$1,940+No historyCheck callDAT, Loadlink
7Held backInsurance4 channels
Bookings always wait for your approval.
  • Every board at once

    DAT, Truckstop, Loadlink, and 123Loadboard in one click.

  • Every reply, ranked

    Emails, calls, and board offers in one table.

  • Vetted before they haul

    Authority, insurance, and safety checked on every carrier.

Pricing and margin

03 / 04

Every loadprices the next.

Each quote, offer, and phoned-in rate becomes market data your desk prices from.

Toronto to Chicago, priced from 38 answers your desk already has.Sample lane

Toronto → ChicagoDry van · 525 mi · updated with every answer
Your desk, 90 daysYour desk$2.41 / miMarket benchmarkMarket$2.55 / miFloor you can trustFloor$2.36 / miNext quoteNext quote$2.68 / mi
Rate per mile, last 90 days38 carrier answers on this lane
Quote $2.68
  • Your deskDesk
  • Market
  • Carrier answersAnswers
  • Quote rangeRange
Next quote$1,407USD, all-in · 525 mi at $2.68
  • Your own market data

    Every carrier answer is kept as a rate on its lane.

  • A signal on every lane

    Your history, the market benchmark, and a floor you can trust.

  • Margin rules, applied

    Your pricing policy runs on every quote.

Customer portal

04 / 04

Your customers get a login,not a hold button.

Shippers quote, book, track, and pull their own paperwork.

What Larchmont Millwork sees when they sign in.Sample portal

Larchmont Millwork
  • Shipments4
  • Quotes
  • Documents
  • Invoices
  • Claims

Portal by Northline Logistics

Shipments4 this week · 1 in transit
Live map1 in transit · 1 booked · 1 deliveredLive

Where's WAL-2485?

Near Sarnia and on time for Wednesday at 2 PM.

Quote in a minutePriced as you type
From
Concord, ON
To
Denver, CO
Pallets
6
Weight
7,200 lb
Pickup
Mon
Your rate$3,180All-in · 5 days
This week
ShipmentLaneStatusETADocuments
WAL-2485Concord → ChicagoConcord → ChicagoIn transitWed 2 PMBOL
WAL-2489Concord → SeattleConcord → SeattleBookedThu pickupQuote SQ-2481
WAL-2481Toronto → DetroitToronto → DetroitDeliveredMon 3:10 PMPODInvoice INV-5577
WAL-2478Concord → BuffaloConcord → BuffaloDeliveredFriPOD
  • Quotes in a minute

    A guided form prices the shipment as they type.

  • Their own live map

    Where's my truck, answered before they ask.

  • Every document, self-serve

    PODs, invoices, and claims in one place.

Questions and answers

  • Trace for Brokers is a brokerage TMS for freight brokers and 3PLs, with the agent built into every step. One load record carries the quote, the carrier, the tracking, and the invoice, so your team can quote, cover, move, and collect without switching systems, with the margin in view from the first email. Requests, carrier replies, calls, and documents are classified and filed to the right load, so nothing lives in someone's inbox. Your shippers get a portal to quote, book, track, and download their documents.

  • Yes. Trace can be your TMS, but it does not have to be. Start with one part, such as quoting, beside the TMS you run today, with the agent reading and writing the records you already keep, and move the rest across when you are ready. Your reps keep working while Trace proves itself on your own loads.

  • From your own history. Every quote, carrier offer, and phoned-in rate becomes a rate on its lane, so your desk prices from market data it already owns. Each lane shows your history, the market benchmark, and a floor you can trust, and your margin rules run on every quote before it reaches a rep. Weather and each carrier's rating on the lane sit beside every rate, so the quote goes out while the freight is still yours.

  • Yes. One posting goes to DAT, Truckstop, Loadlink, and 123Loadboard at once, while the agent emails and calls the carriers who have run the lane. Every board offer, email, and call comes back in one table, ranked by rate, rating, and history on the lane, and the posting is pulled the moment the load covers.

  • Sell rate, carrier cost, and every adjustment stay on one load record, from the first email to the paid invoice, so a thin load shows up while you can still act on it. Your margin rules apply to every quote, and the agent negotiates with carriers only inside the limits you set, so leakage is caught before month end.

  • Yes. Your shippers sign in to a customer portal where a guided form prices the shipment as they type. They can book, follow their freight on a live map, and download PODs, invoices, and claims in one place, so the where's-my-truck question is answered before they call your desk.

  • Yes. Trace runs freight in Canada and the United States, including cross-border loads, on the same load record as everything else. The agent posts to Loadlink and 123Loadboard as well as DAT and Truckstop, works carriers on both sides of the border, and keeps your customer informed as the load moves.

  • We run a week of your own loads through Trace with you, so your team sees it work on your real lanes and customers before you hand it anything more. Connect your inbox and the first quotes go out the same week.

Start with the part that hurts most.

Run quoting beside the TMS you have today, and add the rest when you are ready.

Book a demo